What to Look for when Hiring a Marketing Agency

1. Attentive to Detail

When you have thousands of potential customers viewing your brand's content, you want to make sure every detail looks perfect. From the graphics to the copy, every little bit matters.Finding an agency that is as meticulous as you are, will ensure your image is portrayed correctly and professionally.

2. Data-Driven

Numbers don't lie. We're in a day and age where there are many useful tools to help marketers harness the data around them. Using this data, especially in marketing, can make your approach much more effective and help you connect with your followers on a more personal level.The other half of being data-driven is the ability to convey value and results through analytics. Hiring a marketing agency that is very transparent and regularly sends you analytical reports ensures that you're on the right path to achieving your goals.

3. Knowledgeable in the Space

Is the agency on top of current trends and tools to help you optimize your social media?Social media is always in flux with the algorithms constantly favoring different post formats -- it was images, now it's live video and stories. Be sure to find an agency that will help you reach the largest number of potential customers.

4. Understands your Audience

Your social media presence is your brand, your personality, and ultimately your reputation.Before signing on with an agency, make sure they understand your message and how to effectively convey it to your target audience. The personality should be conveyed in content, graphics, and the copy being shared on social media.

5. A Proven Track Record

This one is arguably less important, but nevertheless, still a good attribute to consider.Most marketing agencies are happy to share the name of a couple clients that they currently manage. Take a look at existing work to see if it matches the vision you have for your brand, and raise any concerns before signing a contract to ensure both you and the agency are on the same page.

Our Recommendations

We work directly with marketing agencies that we've had the chance to vet and stay in close contact with.If you're not sure where to start, explore the agencies we've partnered with to see if it's potentially a good match.https://cloudcampaign.io/partnersIf you run an agency and are interested in partnering with us, please fill out the form below and we'll see if it's a good match.[contact-form to="rborn@cloudcampaign.io" subject="I'm an agency, interested in partnering"][contact-field label="Name" type="name" required="1" /][contact-field label="Email" type="email" required="1" /][contact-field label="Website" type="url" /][contact-field label="Company" type="text" required="1" /][contact-field label="Key Differentiators?" type="textarea" /][/contact-form]

SMM Tips

How to Create an Effective Meme Marketing Strategy

Learn how to create a successful meme marketing strategy and increase engagement with your target audience. Discover tips and tricks from experts in the field and take your social media game to the next level.

Read more
January 9, 2023
Agency Tips

Is It Worth Paying for a Social Media Management Platform?

Discover the benefits of paying for a social media management platform and how it can help your business grow. Compare the features and pricing of different options to find the right fit for your needs. Learn how it can save you time, increase efficiency, and improve your ROI.

Read more
February 24, 2023
Agency Tips

What is the Best ContentCal Alternative?

Are you looking for a ContentCal alternative? Discover the best options and compare their features, pricing, and user reviews to find the right fit for your business. Learn how they can help you streamline your social media management and boost your productivity.

Read more
February 17, 2023
CC in the News

Cloud Campaign Welcomes Christina Mautz to Advisory Board

Cloud Campaign is proud to welcome Christina Mautz to our advisory board. With extensive experience in marketing and technology, she brings a wealth of knowledge and expertise to the table. Discover how her insights can help your business grow.

Read more
February 27, 2023
CC in the News

Cloud Campaign Welcomes New VP of Engineering Scott McCaskill

We are thrilled to welcome Scott McCaskill as our new VP of Engineering to Cloud Campaign. With years of experience in software development and a passion for innovation, he is sure to help us take our product to the next level. Discover how our team is evolving to serve you better.

Read more
February 16, 2023
Social Media News

Hootsuite Free Plan Sunsetting | Best Hootsuite Alternative

With Hootsuite's free plan sunsetting, it's time to explore alternatives. Discover the best Hootsuite alternative and learn how it can help you manage your social media more efficiently. Compare features, pricing, and reviews to make an informed decision.

Read more
February 8, 2023