What Is Advanced White-Labeling & What Are Its Benefits?

If you’ve been in the marketing field for a while, you’ve probably heard of ‘white-labeling’ and know how rebranded products accelerate product growth. 

This concept is so powerful that we built Cloud Campaign around agency and enterprise needs to integrate white-label SMM into their services or platforms.

In this post, we’ll explore our advanced white-labeling features and how they benefit your business.

Check out our post on white-label SMM software if you’re still learning about this feature.

What Is The Difference Between White-Labeling & Advanced White-Labeling?

If you’re looking to white-label Cloud Campaign, you might be wondering what the difference is between our white-labeling and advanced white-labeling options. Let’s clear that up so you can decide which option is right for your business!

Cloud Campaign’s standard white-labeling package is available on our Studio plan and includes the ability to customize your dashboard to match your brand’s aesthetic. 

This includes the ability to change the platform's color scheme, logo and favicon, and the subdomain the platform uses. 

For example, instead of app.cloudcampaign.com/userid as your platform URL, which is the standard URL for non-white-labeled plans, it would look like yourbrandname.cldportal.com using our domain masking service.

With advanced white labeling, which is available on our Agency plan, you can fully customize the domain to whatever you want. This allows you to remove the “cldportal” aspect of the URL to have full control over the web address (i.e. app.yourbrandname.com). 

Speaking of white-labeled domains, advanced white-labeling also lets you change the email domain messages are sent from via the platform. 

Lastly, advanced white-labeling gives you access to our library of white-labeled marketing materials to help communicate your value proposition to prospective customers.

How To Decide If Advanced White-Labeling Is Right For You

Regardless of your choice, white-labeling Cloud Campaign lets you quickly add branded social media management services to your portfolio. 

This allows you to create scalable revenue at a fraction of the cost of developing these tools in-house. 

But how do you decide if white-label SaaS is right for your business? 

We generally recommend advanced white-labeling to large agencies and SaaS enterprises that are already providing a diverse set of marketing services or tools to their customers.

This is especially true if these tools are client-facing and you want to ensure a seamless experience for your clients without divulging which tools you’re using behind the scenes.

Additionally, adding new tools and services to your suite improves customer retention and product stickiness as you provide more integrated solutions to their business challenges.

Ready to wow your clients with white-label social media software? Click here or email customersupport@cloudcampaign.com to discuss what white-labeling Cloud Campaign can do for your business!